Top 5 Reasons to Visit the Ginza
※updated on June 18 2025
Among Tokyo’s many neighborhoods, Ginza stands out for its sophisticated, upscale atmosphere. This luxurious district is where global elegance intersects with Japanese tradition and cutting-edge innovation. From high-end fashion to state-of-the-art architecture and Japanese food, Ginza is a destination every traveler should experience.
Here are 5 compelling reasons to visit Ginza on your trip to Tokyo.
1) Walk Through the Ultimate Luxury Shopping District
When people think of Ginza, luxury shopping immediately comes to mind. This district is home to flagship stores of the world’s top brands—Chanel, Louis Vuitton, Hermès, Cartier, and many others—each boasting architectural beauty and immersive design.
Just west of the Sukiyabashi Crossing, you'll find the Ginza Maison Hermès. At night, the façade glows orange with light filtering through over 15,000 glass blocks—a breathtaking sight. The lower floors (B1 to 4F) house Hermès’ main retail space, while the 8th floor features a contemporary art gallery.
The Za Stone Building, made entirely from 24 types of stone sourced from around the world—a testament to Ginza’s architectural artistry.
Even just window shopping is an experience here. Many storefronts showcase the latest seasonal designs and feature stunning displays.
At night, the streets transform into a luminous dreamscape, brimming with elegance. On weekends, parts of Ginza become pedestrian-only zones, creating a calm, open-air promenade perfect for strolling and snapping photos.
2) Discover Urban Innovation at Ginza Sony Park
Located in the heart of Ginza, Ginza Sony Park is a unique, ever-evolving experimental space. Built around an underground layout, it hosts a variety of exhibitions and events featuring art, music, technology, and nature.
With free admission and seasonal programming, there’s always something new to discover. It’s a space that reflects Sony’s pioneering spirit and represents Ginza’s futuristic, creative side.
Whether you're into interactive experiences or contemporary design, Ginza Sony Park offers a refreshing contrast to the area's luxury scene.
3) Take Iconic Photos with the Seiko Clock Tower
One of the most recognizable landmarks in Ginza is the Seiko House Ginza building, located at the bustling Ginza 4-chome intersection. Topped with a traditional clock tower, this building is the flagship location of SEIKO, Japan’s world-renowned watch brand.
Nearby, you’ll find Ginza Mitsukoshi, one of Japan’s most iconic department stores, and Nissan Crossing, an innovative showroom that showcases the future of mobility. Whether you choose the classic elegance of Mitsukoshi or the modern design of Nissan Crossing, you’ll have plenty of memorable photo backdrops.
On the 9th floor of Ginza Mitsukoshi, don’t miss Art Aquarium, a magical installation combining traditional Japanese goldfish culture with cutting-edge light, sound, and scent design. It’s a multisensory art experience you won’t find anywhere else.
4) Experience Modern Japan at Ginza Six
Ginza Six is the district’s largest and most modern luxury complex, seamlessly blending fashion, art, lifestyle, and gourmet experiences. Inside, you’ll find a curated collection of domestic and international brands, all under one stylish roof.
A signature feature is its central atrium, which regularly hosts monumental art installations. These large-scale sculptures create a dynamic, Instagram-worthy atmosphere.
Don’t miss the rooftop garden, a serene oasis where you can escape the urban buzz and even catch a view of Tokyo Tower illuminated at night. It’s a great place to relax after a day of shopping.
Ginza Six is more than a shopping center—it’s a place where visitors can experience the essence of modern Japan in one refined location.
5) Savor World-Class food in Tokyo’s Gourmet Capital
Ginza is also globally known as a gourmet destination. From traditional Japanese cuisine like sushi, tempura, and sukiyaki to Michelin-starred French and Italian restaurants, the variety and quality of dining options are unmatched.
For many visitors, sitting at the counter of a sushi restaurant and watching the chef craft each piece is an unforgettable experience. Ginza also embraces diversity in dining, offering vegan cafés, modern fusion eateries, and elegant tea salons.
Many restaurants offer English menus and multilingual staff, making it easy and enjoyable for international visitors to explore Ginza’s culinary scene.
Ginza is the epitome of “refined Tokyo.” But it’s not just about luxury shopping—it’s a neighborhood where art, design, gastronomy, and Japanese tradition coexist harmoniously.
Ginza doesn’t shout—it whispers quality. It’s a place that leaves a lasting impression, not through flashiness, but through quiet elegance and authenticity.
Even if you have just a few hours in Tokyo, a walk through Ginza will give you a true taste of Japan’s timeless sophistication. Don't miss the opportunity to discover this graceful and cultured side of the city.
Other Areas
